The yellow and black taxi cabs have seen a massive erosion of their earnings with the innovative value added services brought about by modern day technology based taxi app businesses like Lyft and Uber. Earlier the rider had to call the local taxi company and request for a ride. The rider had no means to locate the driver or even have any guarantee as to whether the driver would even show up or not. The situation of the traditional yellow taxis was degrading with every passing day with higher fares and poor services.
But with the introduction of online taxi booking and dispatch system, things underwent a huge transformation which positively impacted the income of the taxi business owners who adopted such a model. Some of the unique features of this new paradigm are: -
- Trouble-free availability-The customers now had easy access to the facilities provided. With the help of the app-based service, the customers did not have to stand out in the sun waiting for their cabs cursing their fate. The introduction of app-based taxi booking and dispatch system showed them the exact location of the cabs in relation to the pick-up point and they could catch a ride with ease.
What this meant was that the customers gradually became more and more dependent on such online taxi booking software. Why wouldn’t they be? They were provided high-end services with just a few taps on the mobile screen. This meant new business and income opportunities for the taxi businesses. With the help of apps, the customer did not have to worry about calling a local cab company or hiring a yellow cab.
- Client Segmentation -App-based cabs have introduced a new trend wherein they provided different categories of services catering to people from different walks of life. They provided services for:
- Well-to-do clients
- Business Executives
- Students
- Shared rides
Dividing their customer base under different categories helped them to personalize their services in a targeted way – key to augmenting revenues and increasing brand visibility. With increased incentives on the part of the app-based companies, people started booking cabs according to their preferences and affordability. This led to a direct generation of income for the enterprise who convinced the customers to try its services.
The fact that app-based cabs have opened up a new channel of income for many is unquestionable. Various new taxi booking and dispatch system have come into existence after the introduction of Uber, Lyft, etc. This led to the emergence of various Uber clone apps which adopted Uber’s business model because of the astounding growth and profitable opportunities associated with the commutation market.
If you too need to jump to this booming bandwagon, then it’s time to create a fruitful partnership with Such experts know the best way to extract maximum revenue generation potential from a strategically designed mobile app that looks great, works securely and offers a range of features to boost convenience for both drivers and passengers.
