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Tuesday, 26 November 2019

The Current State Of Car Rental Industry In India



Having stayed in Hyderabad since childhood Pratish Kumar knew owning a car was the only way a person could take his family for outings, meetings, luncheons, or long trips. After all, that is how his father and his grandfather took his family for outings. However, now he has one more option – of driving or renting different cars but not owning even a single one of them.
This is made possible through on-demand car rental apps and services that provide him cost-effective access to any vehicle. Pratish is a part of a growing number of young professionals who see the immense convenience of the online car rental services.

Popular Online Car Rental Apps & Services In India

Startups and vehicle fleet owners and operators can take a cue from the below success stories and leverage car rental app development expertise to launch a successful car rental business.
  1. Myles
    Owned by Carzonrent, the 21-city coverage of Myles is one of the better success stories in car rental space. From as less as 2 hours, stretching to months, you can own a Myles car for a range of service tenure.
  2. ZoomCar
    From a Nano to Mercedes GLA, this well-known self-drive car rental service provider offers a diverse range of cars for its customers.
  3. Ola Rentals
    Launched in June 2016, Ola Rentals provides multiple types of vehicles – from SUVs to hatchbacks. The attractive pricing makes Ola Rentals a great option for those who want to attend meetings, shop around the city, go for a weekend trip, or make a family visit to a function or event. Claiming a market share of 60%, Ola Rentals is one of the biggest players in the car rentals segment in India.

Must Have Features In A Car Rental App

As mentioned earlier, technology integration is core to the success of a car rental business. Hence it is no surprise that all major players in this segment have invested heavily into making technology the competitive differentiator.
By allowing customers to rent a car from an app online, a rental business can grow manifold.
  1. Basic features
    • Check the different types of available cars in proximity.
    • Use GPS for accurate location tracking
    • Set pickup/drop location
    • See ETA and driver details
    • One-time addition of user contact and payment details
    • SOS button
  2. Location services
    Features like real-time tracking help the company to locate the driver and the car. It also helps the customers when they are booking a ride.
  3. Seamless onboarding
    Allow users to quickly login or signup and get started with booking a ride in seconds. Provide support for social logins.
  4. Push notifications
    Real-time notifications for customers to stay updated about important stages from booking confirmation to payments.

How Can A Technology Partner Help Your Car Rental Business?

  • Many vehicle rental companies focus on differentiating based on price. Rather they should differentiate themselves the on value provided to customers. This essential need can be met with the help of on-boarding a competent car rental technology expert that has extensive experience in developing cutting-edge logistics apps for businesses and startups.
  • With technology, challenges around shorter registration time, accurate geo-location tagging, and faster checkout can be easily eliminated.
  • The vehicle rental ecosystem is pretty complicated with a lot of interactions between car rental companies, drivers, and passengers. With the help of technology, a seamless interaction process can be enabled and thus lead to a better experience for everyone.
This way, technology helps car rental companies to enhance revenues while keeping unwanted costs low. With its advanced security and ride convenience, it also adds immense value to customers.
Read the Current State Of Car Rental Industry In India.

Logistics Apps: Potential To Mobilize The Entire Industry



2016 and 2017 have seen a lot of dynamic activity in the logistics and transportation industry. Some interesting industry trends are being witnessed at a global level. Interested to check what these trends are? Then read on:
  1. Traditional supply chains are being fragmented into smaller manageable parts – including nearshore and offshore locations. Also, the number of connections within the route is increasing to cater to the growing popularity of on-demand delivery services marked by shorter delivery time and significantly better overall experience.
  2. Shipping and transportation of goods have moved from being a tactical choice to a strategic choice with massive business critical ramifications. One key reason behind this rationale is that players are increasingly recognizing the immense revenue generation capabilities this industry offers.
  3. Another trend that we are seeing is the dramatic increase in the number of shipments of high-value items, fragile devices, or sensitive equipment like pharmaceutical goods that demand a superior level of packaging and transportation/ warehousing care.
  4. The transportation industry is seeing a massive influx in the business to business niche, primarily driven by the online retail boom. As a result, there is a greater emphasis now on transparency, location/ asset tracking, and efficient logistics management.
It is apparent that with shifting preferences, challenges facing supply chain management, mobile workforce management, spikes in demand and supply and more, there is a pressing need to embrace mobile technology to address the challenges and tap into the opportunities being created. Mobile apps for logistics and transportation industry can improve productivity, optimize processes, reduce costs, increase profitability and improve customer satisfaction.
The dual good news of increasing value and shrinking costs have made it possible for mobile technology to penetrate the transportation and logistics industry. The advantages offered by embracing app based mobility in the ironically mobile logistics industry can be a transformative force.

What can mobile apps for logistics do?

Uber-like app solutions are already popular in the transportation and cab industry with growing number of taxi businesses investing in their own white label taxi app to stay competitive and grow their businesses. Not to be left behind, the logistics industry that covers trucking and freight businesses, cargo delivery companies, pickup and delivery services, etc., are also embracing mobile apps like never before. The driving force is clear. Benefits include cost decline, enhanced operational efficiency, increased productivity, and incredible user experience in the overall supply chain management and package delivery process. A well-functioning and feature-rich logistics app can help eliminate complex logistics problems and solutions easily.
Here are some avenues that face challenges in the logistics industry where using a mobile app can be the right solution.
  1. Management of warehouse and yard
    With scanning of goods arriving and going out of the warehouse, it becomes easier and error-free to track the products, equipment, good, storage etc. Supervisors get quick access to up-to-date data on automated logging of ids of these goods and avoid human errors and sync quickly with the main database.
  2. Flexibility to optimize routes and delivery schedules
    The ability to get insights on transportation routes and optimize delivery schedules is a great asset in ensuring maximum business efficiency in supply chain management. Additionally, a good app for logistics creates new opportunities for a sustainable partnership between the logistics company and the customer, thus leading to enhanced customer loyalty.
  3. Location tracking
    Today’s advanced mobile GPS technologies ensure real-time vehicle and fleet tracking. For companies that have to manage a huge fleet of vehicles plying on diverse routes, provider a logistics app for driver partners can provide real-time data to maintain sanity about the whereabouts of the cargo as well as the fleet.
  4. Vehicle and fleet management
    Critical success factors like assessing the amount of fuel and mileage on a route can help optimize operations with smart vehicle management using logistic apps. This utility value can also be extended to other features like battery check, network coverage status, engine condition, and tire health. Vehicle maintenance and repair can become proactive rather than being reactive by drawing intelligent, predictive signals from the collected data points.

What features should a logistics management solution have?

  1. Dispatcher interface (Control center)
    This interface lets a dispatcher benefit from task automation. They can allocate a cargo to a particular vehicle or driver based on variables like distance, the direction of the journey, kilometers clocked, and load capacity of the vehicle.
  2. Feedback mechanism
    A good feedback channel ensures that your customers can raise complaints right from the shipper app (as opposed to taking to social media in the absence of a feedback mechanism, which in turn, is dangerous to business reputation). A good logistic app and management solution should have feedback on the driver as well as on the shipper.
Read More About Logistics Apps.

On Demand Dockless Bike Sharing Apps – Start Pedaling Now!!



Bicycles have long been promoted as an eco-friendly and safe mode of transportation. They are without a doubt one of the best last mile commute options. While dock-based bike share and rental systems have been implemented in various city transportation systems, they have been limited by a shortage of reliable dock availability, expensive equipment, and inefficient operations.
Interestingly, with the ubiquity of smartphones, the popularity of on-demand app solutions, advancements in bike technology and spread of IoT, the last one or two years have witnessed a strong rise in the use of “dockless” bike sharing apps and services in China and other countries.
Also dubbed as the “Uber for bikes,” this new type of bike share system offers bikes on-demand that can be accessed from any approved public space, use real-time GPS to locate a nearby bike, and allow users to leave the bike at any approved location.
China leads the way with over 16 million shared cycles across its major cities. Dockless bike share apps like Mobike and Ofo together have a joint valuation of over $2 billion and are rapidly expanding their operations. In fact, the total number of bike sharing rides in the 1st quarter of 2017 in China was more than the number of on-demand trips during the same period in India.
After gaining a massive market in China the trend is catching up in other countries like India, USA, Europe, Malaysia and other parts of the world.

How does a dockless bike sharing app work?

Riders will need to download an on-demand bike share app on their smartphone. They can locate the nearest bike in real-time and book one through the app just like booking a cab.
The cycles can be unlocked automatically by scanning a QR code from the smartphone camera or using a lock combination shown in the app.
Riders reach their destination and manually lock the cycle at the end of their trip. Payments can be made through online methods like wallets or credit cards. They don’t need to take it to any designated dock or parking spot and can leave it at any approved location.

Benefits of dockless bike sharing apps

  1. Last mile connectivity
    Dockless bike sharing services solve the last mile commuting problem successfully. You can reach home from a subway by picking up a cycle right outside the station- no need to wait in the queue or look for other options.
  2. Beat the congestion
    The founder of the Indian startup Letscycle.in, Raj Chauhan found a surprising thing while clocking 500 odd kilometers on the streets of Delhi on his cycle. In a bid to gather insight and intelligence for his bike sharing business, he discovered that it took the same time to reach a destination by car and cycle in the city traffic.
  3. Cheaper commute
    Bicycles are a very economical commute option compared to other modes of transportation. Certain bike share services offer free minutes on every ride, basically making shorter rides free.
Read More About On-Demand Dockless Bike Sharing Apps

14 Rideshare Apps Driving On-demand Shared Mobility Forward



Uber and Lyft have established themselves as a convenient and reliable alternative to regular cab services. With them, ridesharing has become more popular among commuters. However, did you know that they aren’t the only ones out there?
Rideshare apps enable multiple passengers to use the same car and cut down on traffic congestions. By filling up empty seats, you also contribute less to environmental pollution helping fight climate change.
Additionally, passengers can enjoy lower fares compared to regular taxi rides as the cost is divided among the riders. Car owners too can recover some of the fuel costs by allowing people to travel with them and getting paid.
Wondering what rideshare apps you can go for? Here is a list of some of the most popular ridesharing apps around the world today. First, though, we will take a look at the major business models used by ridesharing/ carpooling app startups and businesses.

Popular Business Models of Rideshare/ Carpool App Platforms

Carpooling apps work under different models and we are going to explore the most common ones.

Peer to Peer Model

Many ridesharing companies like Waze Carpool use the peer to peer working model. The principle is simple – the more the number of passengers, the lesser would each one pay. For example, riders in Waze Carpool have to pay the driver based on the distance they have traveled.
The cost per head becomes lower when more passengers are traveling. The driver, on the other hand, can recover the fuel charges from the combined earnings from all passengers. Waze Carpool doesn’t employ drivers and relies on normal people to share their rides.

Aggregator Model

This model is used by players like Uber where the company takes a cut from the driver’s earnings. Matching is done using intelligent algorithms to connect passengers who are heading towards the same direction and each pays their share of the fare. So, you are sharing your ride with others to pay less.

List of Popular Ridesharing Apps Across the Globe

Lyft Line

Lyft Line is a new way to share your rides, helping you pay less by riding along with others who are going on the same route as you. Developed by Lyft, the second largest rideshare app when it comes to volume, drivers can share their trip passengers heading the same way can hop in for a discounted price. Riders save up to 60% on fares compared to calling a separate cab.

Uber Pool

Uber Pool is the carpool service offered by the ride-hailing giant Uber where multiple riders can ride in the same car for discounted rates.

BlaBlaCar

BlaBlaCar is one of the earliest ridesharing apps which used the concept of ridesharing successfully. Drivers can reduce their transport costs by having riders fill up empty seats while traveling between cities. Users can find and book rides using their mobile apps.
Read More About Top Rideshare Apps.

What You Need to Know About Event Transport Solution?



Be it a personal or corporate event, transportation management plays an important role in the entire event experience. For a local or a small event, it is possible for you to manage the transportation by yourself. But the problem arises when there is a big event, especially on a national or international level. For such kinds of events, the smooth management of transportation cannot be handled single-handedly.
What can be the solution? Choose a professional team that provides event transportation solutions. It will help you have full control over your event, get equipment, goods, and guests on time and stay connected with the internal and external network for the event in an organized way.
In this post, you will go through a detailed discussion of the event transportation management system. It will help you in the future for planning any event and running that seamlessly.  So, without further ado, let’s start the discussion.

What Do Event Transport Solution Include?

For various events like large corporate events, business meetings, sports events, trade shows, conferences and transfers, you will always need organized event logistics support.
Here are a few factors that should be included in event logistics services.
  • Reliable Assistance & Availability of Different Ways 
    Your guests should be transported in a fast and secure way.  With various types of vehicles, like buses, taxis, etc. you can transport the attendees in a thoroughgoing way to all the desired locations. An expert event transport provider is aware of all the alternative routes to avoid traffic congestion and unnecessary delays. 
  • Well-organized Coordination
    Big events and conferences require a well-organized and proper transportation process. Professional event transport managers can arrange the whole organization of the needed transportation. Their team of coordinators and dispatchers control the entire transport to and from the site of your event, straightly predicting the situations that may occur. If you cooperate with them, they can develop a complete plan for transportation before the actual event day.
  • Clear Communication
    Clear communication between you and your transport vendors throughout the event is important. Also, there should be communication with your guests as well. To ensure that the whole transport process is appropriately guided, there are different ways to optimize the communication, such as location or client notification cards in the vehicles, traffic controllers and route signages throughout the way.

What are the Challenges Involved with Event Transportation Management?

In events, having a proper plan for managing transportation is not enough; the plan needs to be executed properly. Every single element of the transportation requirements should be carefully thought of and vetted. Otherwise serious problems can occur and ruin the event experience.
Below are a few common things that often go wrong with event transportation management.
1 Late Pick Up of the Guests
Be it a tour, an event or simply the transfer to an airport, picking up guests or attendees late hampers the entire plan of event management. Usually, it happens due to a late departure for picking up. When you leave late for picking up, it is natural to reach the destination late.
2 Road Closure
If there is any traffic congestion or road construction issue during the day of the event, you may face a delay in the transportation management process. Even if you have a proper plan to manage your transportation, sudden road closure due to bad weather or accidents may cause unnecessary congestion and detainment.
3 Incomplete Address of the Venue
Despite careful plans, if you have an incomplete or inaccurate address of the venue during the process of reservation and that detail was never validated, then you may fail to make your event successful.

How Can You Overcome the Challenges?

To deal with these challenges, you need to put your best foot forward. Here are a few ways to  do that:
  • Have a Plan
    You need to have a proper plan for managing event transportation. Also, you should be prepared for any sudden change in the plan. Have some backup plans too. Stay aware of the areas of concern before the actual day of the event. Plan ahead to avoid unnecessary issues that can hamper the showtime.
  • Be a People Person
    Having a sociable personality will help you maintain a relationship with a wide array of people in your event. This will be useful for having a strong network with other professionals who can help you in the event transportation management. Make sure that you remain calm and show a positive and graceful approach at the time of interaction with the attendees and guests. After all, with warm assistance, you can make them feel welcomed and create a good experience.
  • Maintain Clear Communication
    Have clear communication with your transport vendor, drivers and other staff members about the event venue, parking spot, guest picking up spot, alternative routes, etc. When your drivers go for picking up the guests communicate with them directly for any update. Better yet, use GPS Vehicle Tracking Software to track the drivers.

How Can You Select The Right Assistance to Manage Your Event Transportation Needs?

Are you thinking of hiring a professional event transportation service provider? To select the right option, here are a few things you must consider:
  • The service provider should have wide experience in providing transportation, planning meetings and helping with the details related to any event.
  • The service provider should assist you with analyzing traffic flow, planning possible routes, checking the safety records of the fleet vendors, coordinating with local authorities for obligatory permits, appealing police assistance, creating plans for emergencies, and developing a budget.
  • The service provider should act as the one-stop hub, having different kinds of vehicles for all types of transportation. It should be a single point of contact for meeting all of your event transportation needs.
  • The service provider should have professional and trained staff to handle onsite and offsite situations. Also, at the time of the event, there should be staff for delivering responses directly to the attendee queries, requests, and onsite requirements.
  • The service provider should be tech-savvy when it comes to making an event transportation planning efficient. From using a GPS system for tracking and managing fleet and routes to going through automated reporting for receiving accurate passenger counts, a professional event transportation solution provider should be equipped with all kinds of advanced technologies related to transportation management.

Read More About Event Transport Solution

Friday, 22 November 2019

10 Popular On-Demand Home Services Startups in India


Where do you go when you need to fix your air conditioner in the middle of the day? Or what happens when you have an emergency situation like a leaking pipe in your kitchen?
Traditionally you would rush to your local electrician or plumber or have to search around for a reliable person. But now many home service startups have come into existence leveraging the on-demand economy and eliminating the pain in finding a professional.
Here we will check the list of top 10 home service startups in India.
  • UrbanClap
  • HouseJoy
  • Zimmber
  • UrbanPro
  • Helpr
  • SBricks
  • Mr. Right
  • Timesaverz
  • Near.in
  • Cheep




UrbanClap brings together a host of services under one roof. You can rent their service for home cleaning, interior designing and even get beauty services sitting right at your home. Established in 2014, founder Raghav Chandra, Varun Khaitan, and Abhiraj Bhal have also included innovative services like wedding photography in their list of services.
As of now, you can get UrbanClap services in Mumbai, Delhi, Chennai, and Bangalore. There are more than 10,000 professionals registered with the platform who are thoroughly verified by the company. The service has really caught on with the busy urban population with their busy life and the company crossed the mark of $10 million in revenue quite recently.
The app for the company was launched in August 2017 and within six months it posted the staggering figure of profit. It has become one of the fastest growing home services startups in India and raised 63 Crore INR in funding from Accel India and SAW Partners.
UrbanClap is known to offer heavy discounts to the tune of 1.32 Crore to attract customers. Even with the discount, the company earned revenue of Rs 45 Crore in the financial year 2017 – 2018. UrbanClap was also able to reduce its operational expenses due to increased customers it got on the platform.



10 Popular Bus Booking Apps in India Changing the Way We Plan Travel


Gone are the days when people used to plan for hours to get their bus reservation. Be it long queues in front of ticket booking offices or prolonged waiting time over the telephone, people had to go through a lot of hassles while booking bus tickets. But now the scenario has completely changed in the Indian bus travel industry. With the increasing popularity and adoption of on-demand bus booking apps, now the entire process of making a bus travel reservation has become quick and hassle-free.

According to a report, over the past few years, a phenomenal rise in the online bus ticketing industry has been observed in India. Across the country, there are almost two thousand private bus operating agencies that function with around twenty thousand buses on various routes. This industry is growing rapidly nationwide, being one of the preferred modes of travel for a large population of the country.
To tap into the massive potential in the online bus booking market, an increasing number of major market players are taking their feet forward in this industry by offering user-friendly apps to their customers. In short, they are making it a breeze for their customers to book a bus or shuttle ticket without having to leave their homes.
Whether you are a startup entrepreneur who is interested to know more about the current market players in this industry or a consumer who is looking for the best bus booking apps in India, this post will surely meet your need with perfection. In this post, we have compiled a detailed list of the top bus booking app startups in India that are ruling the industry. But before diving into that discussion, let’s talk about the major business models these bus booking startups follow.

Top 34 Techniques to Get First 100,000 Downloads For Your App


As per the recent statistics, there are more than 1.4 million apps on Apple’s App Store. For the Google Play store, the number is 1.5 million. The competition in the app market is fierce. In such situation, it is becoming harder and harder to get the initial traction for apps.
At Mobisoft Infotech, which is an iOS and Android application development company, we help a lot of first-time entrepreneurs to launch their apps. So as a service to our existing and future clients out there, we decided to go out and list every tactic that is published out there, which helps apps to get the initial traction. This blog post lists them all. I will first start with simple stuff like ASO which is completely under your control and then move on to social strategies you can use to promote your app.

Get the Basics Right. Implement ASO – App Store Optimization

One of the main ways, the users find your app is via the search feature of the App Store. ASO – App Store Optimization – is a set of basic practices you should follow to make sure that your app shows up in the App Store search for the terms related to your app. Here are some tips related to ASO:
1 Choose the app title strategically
Your apps title is one of the most important ranking factors in the App Store search. Put some effort to get this right. Make sure that you have included a couple of most important category keywords in your app title. However you need to make sure that the keywords fit naturally in the title, otherwise, it will look spammy. Here are some samples of the titles of the apps which are in top 20 in their categories as of today.
  • musical.ly – make music videos for Instagram and for Facebook messenger
  • Indeed Job Search
  • Genius Scan – PDF Scanner
  • Concur – Travel, Receipts, Expense Reports

Thursday, 21 November 2019

7 Benefits of Health Information Exchange (HIE) With Potential Challenges?

Technological advancements in the healthcare industry continue to provide new ways to improve the quality of care delivered to the patients while advancing the state of the global digital healthcare system. Information technology has significantly contributed to the healthcare industry with the increasing use of telehealth services, electronic medical records, and mobile technologies.
benefits of health information exchange
Additionally, the demand for electronic health information exchange is surging among healthcare professionals owing to the increasing demand for an efficient healthcare system. A recent study published in the Journal of the American Medical Informatics Association showed that the patient data transmitted through Health Information Exchange (HIE) doesn’t solely depend on the technical aspects but also depends on the policies facilitating data exchange. Hence, most of the countries are focusing on introducing new policies for data exchange through their HIE systems.
There are several benefits of health information exchange which we will deep dive in this blog article. But first, let’s understand the basics of health information exchange (HIE).

What is Health Information Exchange?

Health information exchange helps doctors, nurses, patients, pharmacists, and others to seamlessly exchange vital medical information electronically with better quality, speed, security, and cost. Various companies are building HIE software that enables health information exchange using various standards. For instance, some HIEs are run by private companies, while some are run by the state governments. Meanwhile, some states even have multiple HIEs within the state.
The growing patient-centric approach, increasing EHR adoption, and increasing focus on curtailing the healthcare costs are some of the factors driving health information exchange market globally.
Countries across various regions are focusing on developing a better and safe infrastructure for health information exchange. According to the Office of National Coordinator of Health IT, in the US there are more than 100 regional HIEs, an increasing number of healthcare organizations are joining multiple HIEs to gather information on patients. Meanwhile, in the low and middle-income countries, lack of access to resources that accelerate the establishment of procedures and policies are hindering the HIE implementation process.

Wednesday, 20 November 2019

Top 10 Apps to Order Medicine Online in India

The introduction of Uber and the on-demand model of business is transforming every industry. The trend has now even extended to spheres like healthcare with apps for making doctor appointments and accessing other medical services.
medicine-ordering-apps
Now, you can order your medicines online through websites and apps which don’t require you to stand at long queues at the pharmacy stores. You can just upload a picture of your prescription using your smartphone camera and get all medicines delivered right to your home.
The new online medicine ordering apps are even offering attractive discounts to gather large customer bases. According to the medical data analyst firm Tracxn, over 60 online pharmacies are operating in India and engaged in the delivery of medicines through websites and apps.
People also love the fact that they don’t have to go to the local store and can get their medicines sitting on their couch. The online medicine apps also have other benefits which we will explore below.

Benefits of Medicine Ordering Apps

So, why should you look at creating your own medicine ordering apps? Here is a look at the benefits for both customers and businesses.

For Customers-

  • You can get your medicines while sitting on your couch
  • The apps offer great discounts and other incentives like free shipping
  • Get reminders about your medicine needs
  • Access a vast range of information on prescription drugs and medicines

For Pharmacies-

  • Pharmacies can have an online presence and increase their customer base
  • They can attract new customers and reach new geographical locations
  • Search medicines and look for generic alternatives
  • Stores can manage their inventory digitally and get helpful reminders and notifications on expiry dates
  • Offer different schemes and marketing campaigns to customers
  • Provide a superior level of customer service
  • Advantage or refill orders from repeat customers

Artificial Intelligence in the Pharmaceutical Industry – An Overview of Innovations

In today’s data-driven age, companies never fail to grab a single market opportunity to make the business processes better, smarter and more efficient. Data science acts as the fuel behind this rising tide. Thanks to Artificial Intelligence and Machine Learning,  companies can now touch the peak of efficiency in data analysis that leaves a great impact on their entire businesses.
Artificial Intelligence In Pharmaceutical Industry
The way industries are adopting AI and machine learning, it will eventually drive remarkable growth in the coming years. Research says the AI market will reach $89.8 Billion in Annual Worldwide Revenue by 2025.
The pharmaceutical industry is not an exception in this scenario. The impact of Artificial Intelligence in the pharmaceutical industry is undeniable. Many pharma companies throughout the world have already started leveraging AI in their business. Various factors are responsible for the advancement of this cutting-edge technology in the pharmaceutical industry and it has a promising future ahead. Today’s post will discuss everything about this. 
But before diving into the discussion on the application, impact and future of AI in Pharma, let’s talk about the current scenario in this industry where not all companies are using AI and machine learning.

Current Scenario In Pharmaceutical Industry

In a broad sense, Artificial Intelligence is involved with computer systems performing tasks that usually need human intelligence. It can be amazingly useful in managing data and presenting results that promote better decision making and help saving human effort, cost and time. However, many companies using traditional methods to run their healthcare business are yet to adopt this technology. But what they are not understanding is without using Artificial Intelligence, a pharma industry can be affected in various ways:
  • Medical information collection and processing can be slowed down
  • Unavailability of data and medical records
  • Costly and time-consuming drug discovery and R&D process 
Therefore application AI with machine learning is highly necessary for making all the healthcare-related processes seamless, cost-effective, efficient and hassle-free. 
Let’s have a look at the major applications of AI and machine learning in the pharmaceutical industry.

Applications of Machine Learning in the Pharmaceutical industry


Mobisoft Infotech – Your Right Tech Partner



In today’s competitive world, it’s very important to have a strong grip over yourself – Be it personally or professionally.If you are running or currently a part of a business and have to not only sustain but also grow in the market, then the only way is your conscience, persistence and adaptability to change.
Being a business owner you definitely cannot be a “one man army” and you need a pool of equally passionate team members to take your business to the next level. This team performs a significant role in envisioning and achieving the company goals & common objectives. Be it excelling at what you are doing already or foreseeing the bigger opportunities and threats coming your way, it’s imperative to keep your contingency plan ready.

Let us understand a few key areas that any business should consider to think of!  Either prior starting up a business or while running one. It’s never too late.

1 Competitive Analysis
Inspect what the market is doing v/s what your goal is. Perform a thorough business analysis of your current position in the market. Conduct ample research and come up with a solid and detailed business plan (sample).
If you’re not competitive yet, you’re not hustling enough. There is a market for everyone, you just need to present yourself well at the right time to the right people. Keep updating your techniques to make your business more advanced, creative and innovative along with multiple revenue channels.
Survival of the fittest! You can be, if you’re active.
2 IT
IT is an integral part of most of the companies to run their day-to-day business. You must ensure that this sector is taken care of meticulously. You could have an in-house IT team (could be expensive, if you’re a startup/ bootstrapped) OR partner with a company like Mobisoft Infotech who will guide you step by step, right from inception to the maintenance/ management of your services.   
Technology can either make you or break you.
3 Operations
Are you overstaffed or understaffed? If you are not in either of these situations, you’re doing fine. If not, then you must set proper KPIs and reporting metrics to ensure you’re not keeping these critical decisions to be made at the last moment.
Termination stage is not a good sign, alternatively hiring is. If you’re ramping up, it’s great and that means you are growing. Even though it may feel obvious but many companies fail due to not planning their operations well, and negligence in monitoring their employee delegates on time.


Micromobility: The Next Wave Of Eco-Friendly Transportation


You must have seen people traveling on e-bikes and e-scooters in cities like California and New York. If you are wondering about this new trend, it’s called micromobility and aims to solve the transportation problems of urban spaces and cities. 
Micromobility generally refers to short commutes of less than 5 miles and vehicles that don’t go beyond 15 miles/hour. The scooters and bikes use clean energy like rechargeable batteries to fight climate change and provide a sustainable means of transport. 
The micromobility market is expected to grow to $300 billion by 2030 in the USA alone. In fact, Micromobility startups have already pumped in $5.7 billion into the industry and looking to capture new cities and urban spaces around the world. 
Today, we will explore the trend, its advantages, challenges and the future of micromobility. 

The Factors Behind the Growth of Micromobility

Micromobility is gradually becoming popular across the world for its convenience an environment friendliness. Let’s go over some factors which have directly contributed to the growth of micromobility.
Last Mile Transport
The last mile transport has always remained a challenge for urban spaces. City planners have long debated what to adopt to provide a cost-effective means of short transportation. Shared Mobility has emerged as one of the cheapest and fastest ways of reaching from point A to point B. In fact, in USA, 60% of all trips are 5 miles or less- providing a great opportunity for the growth of micromobility.
Cheaper Mode of Travel
It takes only a few dollars to ride e-bikes or e-scooters. The charges are much lesser compared to cabs and traditional transportation modes. So cheap rates is also a growth factor for micromobility.
Read more on Future Of Micromobility 

Value-based HealthCare – How It Is Transforming Healthcare Industry?


As technology is evolving, we as human beings are becoming prone to multiple health hazards. People are investing millions of their hard-earned money in the healthcare industry. Even medical practitioners and hospitals have started focusing on implementing Value-based healthcare practices to reduce the overall health costs without jeopardising their patient’s health.
However, you might ponder, what is exactly Value-based healthcare and how can it impact the medical industry on a global scale? The following blog post will help you majorly understand the following concepts in detail: 
  • What is meant by the term Value-based Care?
  • How its Absence can take a toll on Patient outcomes and Management costing?
  • Major benefits of Value-based Care
  • How Right Analytics can Positively Impact Value-based Healthcare
So, without wasting much time, let’s begin with our first segment. 

What is Value-based Care? 

Value-based care is merely a healthcare delivery model that operates on how patients are treated by hospitals and physicians. As a part of the fee-for-value model, the hospitals and physicians are paid based on patient health outcomes. They must help out the patients to sustain an injury, its aftereffects and encourage them to live a healthier life.
Additionally, in this model, the ‘value’ is determined by measuring health outcomes against the cost of delivering those outcomes. 

How the Absence of Value-based Care Impacts Patient Outcomes & Management Costing?

Without a properly designed fee-for-value model, patients risk their lives in terms of quality care, mental satisfaction, and health outcomes wherein they deserve better health status and value. The patients are charged a hefty amount in the name of doctor’s appointments, consultation, tests, and treatments, regardless of clinical outcome which further aggravates the issue.

Techniques To Improve Highly In Demand NEMT Business


Scaling graph of the missed medical appointments due to the lack of suitable transportation channels exhibits the pressing need for NEMT. The aging population and invalid people irrespective of age are guaranteed customer base which assures strong chances of success in the NEMT industry. 
The consistent patterns and service requirements are stating the need for NEMT. The huge demand in the present would be soaring further in the future. It ensures that the present time is the most congenial to start NEMT business with proper planning, patience, and prompt action.
The primary prerequisite for commencing a business is just possessing a van. But the growth you may require in the future depends on being ready and prepared for the demand and competition which will be at the peak in the upcoming time. 

Initial Steps for Newcomers to Start NEMT Business:

The newcomers need to decide whether they want to have the sole proprietorship of the business, an LLC, or a joint venture. Along with this, the transportation licensing has to be done or validated. Beginners can get more information in this regard from the State Department of Health and Human Services.  The documentation, validation and license process could be time-consuming. So, have a buffer time before launching your business. Besides this, business and marketing plan, hiring of personnel, vehicles with necessary arrangements and NEMT software are the essentials to start the business.

For Existing NEMT Business Runners:

It is time for the existing NEMT business owners to revise the various strategies and ideas to expand the operation. With the help of technology and making the staff more tech-savvy can set you at a higher level in this industry by providing quality trips and optimizing the profit out of daily scheduled trips since the entire operational tasks can be managed and monitored with NEMT software.