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Wednesday, 4 December 2019

Logistics Optimization: The Best Way To Scale Your Ecommerce And Retail Business




Retail is growing at an unprecedented rate, especially after the advent of ecommerce. According to reports, the global retail ecommerce sales reached US$ 3.53 trillion in 2019. The amount is expected to rise to $6.54 trillion in 2022. That means we are expecting a huge customer demand, and retailers and ecommerce companies need to fulfill them efficiently.
With trends like same-day deliveries hitting the consumers, it has become very necessary to manage the back-end supply change effectively. Companies are turning to ecommerce logistics optimization to plan, execute and deliver products at the right time to the customers.
Most ecommerce companies don’t have a brick-and-mortar store and take the help of the third-parties to manage their supply chain. The need for logistics optimization becomes significant since everything must work in order and sequence to fulfil customer demand.
Today, we will see how ecommerce and retail can scale with the help of logistics management app from a logistics app development company.

What Is Retail And Ecommerce Logistics 

Logistics refers to the process of planning, executing, and shipping resources to the end destinations. The whole process should take place through a proper system to increase efficiency. Most ecommerce companies today use a logistics management app to track goods from raw materials to the final delivery. This increased visibility helps you manage supply chain efficiently and even sync with third-parties that handle storage and delivery.
In a gist, a supply chain optimization app will-
  • Identify and track the best suppliers and distributors (based on predefined rules)
  • Choose the best supplier for based on factors provided
  • Identify the cost-effective solutions for your business
  • Give full visibility into inventory
  • Automatically manage orders and delivery
Logistics apps also come with features like last mile delivery optimization to speed up deliveries, save costs and ensure the optimum use of resources.

How Does It Work

Let’s say a customer purchases a product from your website. Now, this will automatically trigger your inventory management solution which will adjust the stock after the payment is made. You will also be notified about the placement of the order.
What is the next task?
The product needs to be shipped to the customer! If you operate out of your garage or have a store, you then proceed to pack the item and ship it through a courier.
In case you collaborate with third-parties, a sale will sync with the inventory software of the product provider. They will be responsible for shipping the product which you can track until it reaches the destination.

Final Thoughts

Logistics optimization is not a choice for ecommerce and retail anymore; it has become a necessity. Unless you have a proper system to track and manage your supply chain, it is difficult to meet customer expectations.
Before getting into logistics management app development make sure of all the requirements. Customize the app accordingly. Next comes a reliable logistics app development company which would help you develop a quality supply chain management solution with the above discussed features.
Cross-hairing customer satisfaction will have your company lead the race in the logistic optimization management app for your ecommerce product, in the coming years.
Read more About Logistics Optimization.